Friday, 25 November 2011

A Virtual Reprise of the Stanley Milgram Obedience Experiments


During the 1960s Stanly Milgram submitted an article called ‘Behavioural Study of Obedience’. Influenced by the trial of Nazi lieutenant colonel Adolf Eichmann the study contained research on how participants dealt with being coerced by an authoritative figure into acting against their judgement and committing acts of torture upon another human. The participants were asked to administer increasing voltage shocks to a ‘learner’ (who unknown to the participant is an actor) when questions were answered incorrectly. The learner is placed in another room and communication between the participant and ‘learner’ is conducted over intercom. The results of the experiment are shocking with 37 of the 40 participants administering the highest range of lethal voltage shock of 450 volts. Milgram concluded that we do as we are told when ordered by an authorities figure either out of fear or out of the desire to co-operate.
This paper conducts the same tests as the Milgram experiments but within “an immersive virtual environment”. Instead of an actor playing the role of the ‘learner’ the participents have to administer shocks to a virtual female human. The results show that despite the fact that all the participants are clearly aware of the shocks not being real and having no effect on a sentient life form, all the participants showed physiological and behavioural levels as if the situation was real. “This result reopens the door to direct empirical studies of obedience and related extreme social situations, an area of research that is otherwise not open to experimental study for ethical reasons, through the employment of virtual environments.


Link: http://www.plosone.org/article/info:doi%2F10.1371%2Fjournal.pone.0000039

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